A new Neighbourhood Watch campaign - 'There's Safety in Neighbours'
THERE’S SAFETY IN NEIGHBOURS A new campaign has been launched by Neighbourhood Watch to encourage people to be more vigilant as burglaries are expected to rise as lockdown restrictions ease.. They are asking people to spread the message that 'There's Safety in Neighbours' as well as also giving practical advice on how to protect yourself and your neighbours from unwanted visitors. More information can be found on the website. Click here to access it. More details on the campaign can be found below. More about our new campaign: Safety in Neighbours The idea Life’s safer when you know your neighbours. With more people looking out for unusual behaviour on your street, burglaries can be prevented. The design It features our iconic black and yellow brand colours, but with a modern, animated twist to grab attention and stand out on social media. The audience We’ll target the most high-risk areas of England and Wales – but we need you to help us reach people everywhere. Our campaign is designed to appeal to a younger audience of 20 - 50 year olds. The outcome We’ll provide a pack of assets for you to share with members. It includes info on the WIDE combination of security measures, which reduces the risk of burglary by nearly 50 times more than no security prevention measures, a prevention checklist, local crime map, and how to become a member. The campaign We’ll promote it on Neighbourhood Watch’s main Facebook, Instagram and Twitter channels for 3 weeks from 27th July. Please help us by sharing on your local channels and do let us know about any local press you are able to generate. |